It has been awhile since I last blogged about Facebook use in the Caucasus. Again, here is a guide to how I get these data. Click on the tags for previous rates – here’s September 2017, here is May 2018. Here is December 2018.

As of March 2020, there are about 1,500,000 Facebook users in Armenia, according to Facebook. That is 50% of the total population, and 46% of the population over age 14 (Facebook technically isn’t available to those under 13.) There is a bit of growth since December when Facebook ads estimated 1,400,000 users (47% of the population).

As far as gender, 50% of the total male population, or 64% of males over age 14 are on Facebook. 53% of the total female population, or 49% of the female 14+ population. So there are some gender differences, but probably within the margin of error.

Just looking at the 15-24 year olds, 82% of them are on the site (this is a drop from 2 years ago — I suspect people have moved to Instagram), 82% of young men and 87% of young women.

Some trends to look for – as in the rest of the world, young people are moving more toward Instagram. Everyone is moving toward WhatsApp and other private messaging services.

It has been awhile since I last blogged about Facebook use in the Caucasus. Again, here is a guide to how I get these data. Click on the tags for previous rates – here’s September 2017, here is May 2018.

As of December 2018, there are about 1,400,000 Facebook users in Armenia, according to Facebook. That is 47% of the total population, and 43% of the population over age 14 (Facebook technically isn’t available to those under 13.) There is a bit of growth since May 2018 when Facebook ads estimated 1,200,000 users (40% of the population), but I would be cautious to attribute this to the Velvet Revolution. About 100,000 new Armenians join Facebook each quarter or so anyway.

As far as gender, 44% of the total male population, or 57% of males over age 14 are on Facebook. 48% of the total female population, or 49% of the female 14+ population. So there are some gender differences, but probably within the margin of error.

Just looking at the 15-24 year olds, 87% of them are on the site, 86% of young men and 92% of young women. These numbers have been fairly steady for a few years, with many young women on the site for awhile. 2016 seemed to be the big leap here.

Some trends to look for – as in the rest of the world, young people are moving more toward Instagram. Everyone is moving toward WhatsApp and other private messaging services.

It has been awhile since I last blogged about Facebook use in the Caucasus. Again, here is a guide to how I get these data. Click on the tags for previous rates – here’s September 2017.

As of May 2018, there are about 1,200,000 Facebook users in Armenia, according to Facebook. That is 40% of the total population, and 37% of the population over age 14 (Facebook technically isn’t available to those under 13.)

As far as gender, 40% of the total male population, or 51% of males over age 14 are on Facebook. 43% of the total female population, or 49% of the female 14+ population. So there are some gender differences, but probably within the margin of error.

Just looking at the 15-24 year olds, 87% of them are on the site, 82% of young men and 92% of young women. (These numbers dropped a bit since last September).

I’ve written some blog posts in the past where I explain how I use Facebook ads to estimate how many Facebook users there are in a particular country. Here’s a September 2017 update for Armenia!

As of September 2017, there are about 1,100,000 Facebook users in Armenia, according to Facebook. That is 37% of the total population, and 34% of the population over age 14 (Facebook technically isn’t available to those under 13.)

As far as gender, 36% of the total male population, or 46% of males over age 14 are on Facebook. 40% of the total female population, or 49% of the female 14+ population. So there are some gender differences, but probably within the margin of error.

Just looking at the 15-24 year olds, 89% of them are on the site, 82% of young men and 97% of young women.

I’ve written some blog posts in the past where I explain how I use Facebook ads to estimate how many Facebook users there are in a particular country. Here’s a March 2016 update for Armenia!

As of mid-March 2016, there are 930,000 Facebook users in Armenia, according to Facebook. That is 31% of the total population, and 28% of the population over age 14 (Facebook technically isn’t available to those under 13.) This is a leap of 120,000 users in one year.

Women and men are pretty much equally on Facebook. There are 470,000 Armenian males on Facebook, consisting of 31% of the total male population, or 40% of males over age 14. There are 460,000 female users in Armenia, 32% of the total female population, or 33% of the female 14+ population.

Age breakdowns are possible (although please see the original post for a description of some of the difficulties in determining this). There are 160,000 13-18 year old Armenians on the site, with slightly more boys than girls. However, we do have some population data for a different age category: 15-24 year olds that is quite interesting. With 360,000 Armenian youth (15-24) on the site, we see that 82% of this age group are Facebook users! In this age group, girls are dominating, with 87% of 15-24 year old girls using Facebook and 78% of 15-24 year old boys.